“Releasing Your Potential”…At AD Ideas, we believe whole-heartedly in the principle of allowing our clients to expand and release THEIR potential as a business and in their community of customers and associates. We feel that working closely together in all aspects of design and production gives us an advantage to create amazing results for all of our clientele. We strive to build relationships with each and every client that will allow them to feel “at home” with us and free from worry, knowing their affairs are in good hands. We are a team eagerly awaiting to see your vision, understand it and assist in releasing your fullest potential. We are the elite professionals in the industry that offer a vast knowledge and extensive background in directory production, publishing and printing. Our team is your team, or rather, our family is your family. If you need help, have concerns or just looking for advice, we are here to lend a hand. Whether its sales, management or publishing you have on your agenda, we have the experts and resources to aid in fulfilling all of your expectations. Communication is key in every business. Working closely together with our clientele has been the key in our success and theirs. Believing in your product, your hard work and your team produces an outcome second to none. You need results and we have the solution. Become a part of our family and value your fullest potential.
PRINCIPLES
Debbie Johnson | President & Owner
djohnson@adideasllc.com
When the industry was in desperate need of high quality graphics and production, AD Ideas was the solution to creating the unimaginable. The brain work of Debbie Johnson, AD Ideas has been an industry leader since it was established in 1991. Wearing a hat of many colors, she also is highly involved in traveling the globe for sales training and consulting to help other advertising and publishing companies. A proven leader in advertising, communications and sales training, Debbie has clearly displayed success in business for over 25 years.
Allen Carlisle | Vice President & Owner
acarlisle@adideasllc.com
A guru in the directory publishing business and other affiliated design service companies for over 25 years, Allen Carlisle has been an integral part in the success of AD Ideas. Working with several publishing companies such as BRI, Inc., CDI, Mast Advertising & currently the President/CEO of Keystone Publishing, he has held various executive roles that contribute to his vast knowledge and expertise. He has an extensive background in education, management and marketing that result in his constant involvement as a consultant to several publishers across the country.
Carroll Elter | Production Director
Having been with AD Ideas since its inception, Carroll is a commanding force behind the success and well established history of the company. Educated in the creative arts and information technology, his areas of expertise are publishing, IT and internal quality control. Carroll oversees all aspects of production, IT project and data management, pagination, and publication development. His extensive industry experience coupled with his role as a liaison between clients, vendors, and our staff has given him valuable insight into managing publishing and project scopes, schedules and revenue.
Leslie Hebert-Velasquez | Senior Creative Director
lhebert@adideasllc.com
As our Senior Creative Director and leader in the industry, Leslie has been an acute asset to the aesthetics and development of our creative department. Her skills have contributed to the high standards and quality that AD Ideas has offered our publishers for over twelve years. She is continually sought after to develop, enhance and broaden the industry standards in directory and product branding. As an active participant in the local design community, she devotes much of her time to sharing her knowledge and training her fellow designers on staff to ensure the quality of design AD Ideas is recognized for.
Jennifer Esparza | Assistant Production Director
jesparza@adideasllc.com
Anna Briskey | Editing Director
abriskey@adideasllc.com
Sonny Santellan | Associate Creative Director
ssantellan@adideasllc.com
Debbie Flores | Administrative Supervisor
dflores@adideasllc.com
ACCREDITATION
ADP - Association of Directory Publishers
www.adp.org
YPA - Yellow Pages Association
www.yellowpagesassociation.com
EADP - European Association of Directory Publishers
www.eadp.org
NAPP - National Association of Photoshop Professionals
www.photoshopuser.com
The San Antonio Chamber of Commerce
www.sachamber.org
Fiesta San Antonio Commission
www.fiesta-sa.org